PART IV: How Leader’s Could Rate Multi Level or Network Marketing Companies……

Before reading this article please read the previous issues on the same topic.

When the above issues have been affirmatively answered in a cordial positive manner, this brings the second and one of the most important parameter on the table, which is of running the Multi Level Marketing or Network Marketing Company. This generally deals with the ‘Experience of the Management Team’ in handling a Multi Level Marketing or Network Marketing Company.

This parameter gives rise to few very technical questions, such as “How experienced the management team is?”, “Are they experienced and capable of facing the various problems faced by the Associates, Distributors, Leaders and Employees in this industry?”

Problems arise in every field and marketing is no way different, but in Multi Level Marketing or Network Marketing industry they crop up a lot and jeopardize the whole future scenario.  Most often the problems begin at the bottom level, where few new Associate or Distributor unable to align themselves with the Products, Services, Concepts, Ideas, Leader or Company.

This is situation where experience counts and management of the Company is able to solve their specific problem or motivate the trouble shooters and brings the system on the track. It is my experience, in most cases the new Associate or Distributor are in excited and agitated state on frivolous issues which have very little bearing with the business or system. An experienced and capable management team is able to handle the situation promptly, giving extra attention to trouble shooters and hence is able to resolve the crisis. If the trouble shooting issues are not taken with utter importance than the new Associate or Distributor starts fabricating multiple stories from their own perception which gives an unhealthy exposure to the Company. The trouble shooters drop and leave the system and hamper the growth of the leader and company. Some time this situation also arises because of leadership failure.

Hence retention of new Associate or Distributor is very important for the leader and the company. The whole scenario changes positively only when an experienced and capable management team handles the situation from humanitarian angle.

So it is very important for the leaders to know deeply about the management team which is promoting the company. Prior to present company, were they are part of Multi Level Marketing or Network Marketing industry or a newcomer in the industry.

Sometimes a new company is launched because of few dejected leaders, who have come forward to start with the borrowed idea or concept as well as have their team to support present venture. Working with this type of group also hurts the leader, so they should be highly selective while selecting a company for business promotion.

Experience is a major issue in any business environment but in Multi Level Marketing or Network Marketing Company, parameters are totally different. In this industry Public relation, good Communication Skill and maneuverability at the time of Crisis Management are some of the major fields of experience needed and required.

As we all know experience in this industry is needed for the formation of company, understanding and arrangement of legal process, procedure and documents, very deep knowledge of business plan and its calculations. So this issue should not be compromised while discussing the business plan of any Multi Level Marketing or Network Marketing Company.